Use LinkedIn Sponsored Updates

One of my hottest LinkedIn tips for marketers would be to make use of LinkedIn sponsored updates.

Sponsored updates provide a better way to put your content in front of key influencers and decision makers on LinkedIn, which will ultimately help you build your credibility as an expert in your niche and increase your exposure to people who are not in your network.

Because of the ability to narrowly limit the audience for the update, you’re able to make the best use of the investment you choose to allocate to sponsored updates.

Try our LinkedIn Tip Pin List

Check out all of our tips and pin them to share them.

See All LinkedIn Tips


Additional Information

LinkedIn Articles


LinkedIn Marketing Tips

We’ve compiled a list of LinkedIn marketing tips that you can pin and share.

B2B Social Prospecting Checklist

The most important aspect of prospecting is to identify the clients that best fit your products or services. Here are some pointers that are sure to impress right out of the gate.

The Best Practices for Social Prospecting

While there is no definite best practice of social prospecting, here are some pointers that are sure to impress right out of the gate.

How the Best Sales People Use LinkedIn

LinkedIn is not just for job seekers and recruiters. With LinkedIn, you can reach the right people, build strong bonds, and make more sales.

Your Viral Contagion: Take Back Your Brand’s Positioning Online

Ignoring social media in terms of marketing is a bad idea. Social media offers incredible opportunities to position your brand. Learn how to create a brand and message that spreads.

The Golden Rule of Successful Social Selling

What is the golden rule of successful social selling? Find out how to invest in stronger bonds and create lasting relationships.

LinkedIn Statistics & Facts

We’ve collected some of the best LinkedIn statistics for you to pin and share.

3 Underutilized but Powerful LinkedIn Features

Over the past few years, LinkedIn has gone under a radical social transformation. We have seen the developers of the platform add some exciting new features. Let’s examine some of the most overlooked, yet powerful, features.